Make a great Video and Get Hired!
The competitive nature of the job market these days requires your resume to be as creative and unique as possible to catch the attention of your future potential employer. This also applies when you apply for an internship.
Creating a video presentation to accompany your traditional CV would be a great way to stand out from the crowd.
- A video presentation is a valuable opportunity to express yourself without having to wait for an interview which may not happen.
- It is a fast and effective way to show who you are. In short, it is a great opportunity to establish a relationship that is much more personal than what can be achieved with a CV.
- A potential employer may not have time to watch each video application from start to finish, so it’s important to make an impression as quickly as possible.
- The short video of one minute or less can be the key that opens doors for your talent!
What to Say in A Video Job Application
- A video application is very different from one on paper. It’s a chance to let your employer know a little bit more about you and your personality.
- Before you start filming anything, you should have a clear idea of what message you want to send to us and employers and how your video resume helps bolster your job application.
- The idea of recording a video of yourself and putting it on display for any employer to see can be a very daunting one.
- Try not to be scared by it. If done properly, your video can make the difference between you not getting a job and securing it. So it’s definitely worth a go!
Don’t read a script
- The whole point of creating a video presentation is to show off your skills and creativity through a unique and compelling presentation. Reading your resume on camera undoes all of that.
- Like it or not, recruitment is a sales process.
Display your personality
- It’s hard to accurately convey your personality in a written CV or cover letter. Video enables you to make a memorable impact.
Start with a friendly hello
- You need to show that you’re likeable and confident. What better way to do this than with a friendly smile and a cheery hello? Say hello and state your name and the position for which you’re applying.
Speak slowly and clearly
- Make sure to speak clearly and slowly, smile, and let your personality shine through.
- Looking directly at the camera, and opening with a smile will immediately make you likeable. It will also work to show your positivity and enthusiasm before you’ve even said anything.
- Dress like you’re at an in-person interview. Go somewhere quiet where you’re less likely to be disturbed.
- After your hello, tell them your name, followed by your most recent achievement. This can be anything from recently graduating from university, to recently completing an internship.
- Whatever it is, the most important thing is to keep it as short as possible. They don’t want your life story, just proof that you’ll be right for their team.
- Make sure you keep eye contact with the camera, as this will work to keep the watcher’s attention. It will also show your confidence, and your ability to talk about yourself on video without getting flustered.
Focus on your skills
- Employers want to know why they should pick you for the job, so make sure you tell them!
- The main body of your video should be made up of all of your strengths and skills. Remember, the more specific these are to the role you’re applying for, the better.
Keep it short and sweet
- You only have 60 seconds, so you won’t be able to cover everything. Read the job specification carefully, ensuring you tick every box in the skills they ask for. Try not to waste time talking about anything that isn’t relevant to the specific role.
End on enthusiasm
- Conclude your video by focussing on the company. Tell them why they should employ you over everyone else. Tell them what you would bring to their business. Tell them you’re excited about the prospects of the role. Make sure you look and sound enthusiastic.
- Don’t feel the need to rush out and buy equipment to create a great video application. These days, computers and smartphones generally have excellent video capabilities and sound, but as long as it is clear it should suffice. Our understanding of the challenges in this space has improve exponentially over the last 12 months!
- You should always film in a well-lit location with as little background noise and visual distractions as possible. If you can, try and locate a suitable background and ensure there is no visible mess in view of the camera. It’s not ideal, for example, for potential employers to be looking at your washing! If you don’t have an appropriate background, set up in front of a blank wall.
- It is a good idea to do a few practice runs first, to make sure you are happy with the audio quality and focus, and set aside plenty of time so you’re not rushing through the process.
And, above all, make sure you answer one simple question: Why should the employer hire you?
Good luck recording